In June or July of this year I thought we were paying $8.99 for one DVD at a time and Instant Streaming. Maybe it was $9.99, I wasn't paying attention. We used to constantly have to make time to watch the DVDs because we'd often be too busy.
It was also getting harder and harder to find movies we wanted to watch.
Then Netflix said they were changing the subscription prices to $15.99 for the same thing, about a 60% increase...OR $7.99 for Streaming and $7.99 for DVD rentals. What's with the 99 cents thing anyway? Why not call it $16.00 or $8.00? Actually I did see some TV ads using the $8.00 pricing. It's all so silly.
Since we were taking trips and were otherwise too busy, we cancelled our subscription and thought we'd change to just the streaming once our lives calmed down. The problem with streaming is that there's not a lot of good movies.
All in all, I was rather irritated with Netflix thinking it was all just corporate greed. We hear so much about Corporate Greed. It seems only yesterday we were paying $5.99 a month for the DVD rental. The price went up slowly. However, a 60% increase sounded really greedy.
Then I got an e-mail from the Netflix CEO apologizing for disrespecting me by not explaining
why the cost increase was necessary.
THEN I heard that the company became Netflix for the Instant Streaming and Qwikster for the DVD rental. OK.... Is that supposed to make it better? The price jump was still in place.
THEN I heard that the Netflix market share plummeted from $304.00 in July to $104.00 in October.
Now I hear that it's back to the whole thing being Netflix
BUT the price increase is the same. My son-in-law was checking to see what the new pricing was and he was confused as to whether they were still offering the $7.99 price for just streaming or DVDs. He gave up and went with Blockbuster since they still have a store very, very close by.
So the bottom line is that we're back to the same place with the giant increase, and this is supposed to lure subscribers back?
The problem here is that the Fall line-up of regular TV shows (we don't have cable) is here and it feels like it's enough TV for me. I'm also discovering a lot of books I haven't read on my Kindle. Some people have already found a lot of
alternatives to Netflix. There are also a bunch of projects I can work on now instead of being stuck in front of the TV. I'm thinking a lot of people are discovering the same sort of thing.
This has to be good, right?